Tuesday, 18 October 2016

Ronaldo, Romário and Denílson run riot at the airport: Nike's classic Brazil advert in excruciating detail

For football fans of a certain generation, adverts – sports-related or otherwise – will never, ever reach the heights achieved by Nike's airport spot, which aired before the 1998 World Cup.

There was Ronaldo, the star of the moment. There was Romário, ageing but still cool as hell. There was Denílson, a man who thought nothing of doing, oh, 34 consecutive stepovers during a match. There were flicks, tricks and moments of humour.

But if you're anything like me, you probably don't recall all of the little touches that further elevate the ad. But fear not! Help is at hand.

Join me on this Proustian rollercoaster ride on the Unibet blog.

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